With the impending loss of the cookie and changing nature of tracking user IDs, what does the future of targeting look like? Moving forward, advertisers must reference and merge a plethora of user ...

Here’s a useful new book for data scientists looking to approach the field from a unique perspective that doesn’t include language heavyweights like R and Python. “Julia for Data Science,” by ...

The ability to deeply analyze large and complex data sets is, and will continue to be, a valuable skill in industry, government and nonprofit sectors. The volume of data being collected and needing ...

Big data is now an essential component of business operations worldwide. But persisting data challenges, be it siloes, limited reporting capabilities, slow analytics, poor quality and missing data, or ...

Purdue’s Integrative Data Science Initiative, in partnership with the College of Science, has launched the Data Science Consulting Service. The DSCS will provide hands-on consulting support for data ...